The Entrepreneur Diva with a Business Attitude » Twitter

20 Tips to Increase Traffic and Followers with Twitter

Latoya Hackett — Sat, 22 May 2010 03:46:13 +0000

For those of you that are already familiar with Twitter and how it works, then you know how useful it is in driving traffic. The problem is there are a lot of newbie mistakes that are being made and keeping a lot of people from using it effectively as a traffic generation tool. So here are 20 of my best tips for using Twitter to drive insane traffic:

1. Be open with your audience. Nobody wants to feel like they are communicating with a robot, so just be yourself and communicate with your followers like you would a friend you went to school with.

2. Don’t be offensive when you tweet. Although you want to be yourself when socializing on Twitter, you have to also be careful not to be offensive.

3. Pay attention to what people are tweeting about. This is going to give you the heads up on popular trends and topics.

4. Network with people that share your interests. This is always a great thing to have because it enables you and those that share your interest to learn from one another.

5. Post updates on a regular basis. Twitter is just like a blog, if you have gaps in the times that you are posting updates then your followers will get restless and un-follow you.

6. Post resources that your followers can use. Don’t tell your followers about great resources if you are not going to share a link that they can follow to use the resource for themselves.

7. Give people time to respond in between tweets. A lot of times if you are tweeting too fast for your followers to respond, the just won’t respond at all. So give them some time.

8. Promote special events. If you know of a special event going on, whether online or offline, then share it with your followers. You never know, they may want to attend.

9. Brand your profile. People are more comfortable when dealing with someone with a branded Twitter page. It gives them a sense of professionalism and allows them to be more trusting.

10. Offer exclusive Twitter coupons using TwtQpon. People love incentives and if you have a way that you can offer your followers an exclusive discount on your products or services you are definitely going to drive more traffic.

11. Make sure that all of your social profiles link to each other. This keeps you from wasting a lot of time trying to be on every social network to post regularly. Instead you can post on want and the others are updated.

12. Don’t use excessive abbreviations in your tweets. Keep in mind that not everybody understands Twitter abbreviations so you make your tweets as understandable as possible.

13. Welcome your new followers. Believe it or not, but a good welcome message to your new followers can increase your chances of them sticking around and seeing what you have to tweet about.

14. Create Polls and Surveys to keep your followers interactive. Your followers will get bored with inactivity so keep them involved by creating polls and surveys that can keep them entertained.

15. If you know you won’t be able to tweet, schedule your tweets. Things happen where we can’t get to a computer and send out updates, but you can also lose followers in the process. So make sure you schedule some updates for when you are away.

16. Share popular quotes. For some reason popular quote go viral. I think that they are the most retweeted updates on Twitter.

17. Give away some free tips. Even if your goal is to drive traffic to make more money, it doesn’t hurt to offer some free tips for your followers to use.

18. Use PowerTwitter. This free Mozilla Firefox plugin allows you to easily post updates with pictures and videos in them.

19. Leave enough room in your tweets so that they can be retweeted. If your tweet is too long to retweet most will not even attempt it because they would have to delet an important part of your tweet.

20. Don’t over advertise. Over advertising will cause you to lose a lot of followers because they won’t find you valuable to their network.

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Increase Profits with Twitter Coupons

Latoya Hackett — Sat, 10 Apr 2010 18:00:03 +0000

Have you every grabbed the Sunday’s newspaper just waiting to see what new deals were going to be advertised? Sure you have! In fact, we all have. And we more than likely find something that we need or just want, and those stores end up getting our money. But think about it, would you be so eager to go shopping if the Sunday’s newpaper didn’t include sales information and discount coupons? Most of you wouldn’t even be interested or even have knowledge of the sales that are going on.

And that mean that money would be thrown away!

But the good thing about these stores is that they have found a way to collect the money that they would otherwise be leaving on the table and you have to learn how to do the same. If you create your own info products, then this is going to be extremely important to you because you can definitely increase your profits through Twitter using this information.

Here’s the deal – there is a website called twtQpon and it allows you to create exclusive coupons that you can share with your Twitter followers as well as your Facebook friends. If you have never used this website, then you have literally been leaving money right on the table and begging for someone else to pick it up. Not cool, right?

Then stop doing it!

This website is absolutely free to use, and you can even brand your own coupons. One thing that I like about creating coupons through twtQpon is that you can control how long your coupon is active. So let’s say you launch a brand new product and you are running a 10% off special for your Twitter followers for only a week, then that coupon will expire on it’s own without you having to remember to deactivate it. Having an expiration date on your coupons will create a sense of urgency and you will more than likely see a spike in your sales coming from Twitter.

If you have never done any marketing through Twitter for your own products or services, then I would strongly advise you take a look at “Why Selling Directly on Twitter Doesn’t Work.” The reason for this is because most newbies don’t realize that Twitter is a social network not a marketplace, and you have to approach it in a different way to make money with it. But it is all explained in that post in more detail.

If you would like an extended version of this post with more information check out my Squidoo lens titled Twitter Cash – How to Use twtQpon to Increase Your Info Product Sales

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Selling Directly on Twitter Doesn’t Work

Latoya Hackett — Sat, 10 Apr 2010 13:00:36 +0000

So you create a brand new product or find an affiliate product that sells like hot cakes, and you decide you are going to make thousands of dollars from Twitter like everybody else on the Internet. So you get your links together, shorten them, and start posting away because you can literally see all the money that is about to come flooding in.

Then it happens!

Nothing at all. You are getting a few clicks to your links, but no sales. Your tweets are not being retweeted, so your links are getting no further than your followers, and you are sitting in front of your computer disgusted and ready to throw your computer out of the window. Boy does that sound familiar!

Want to know what’s wrong?

You are trying to make direct sales and you are failing miserably. You cannot treat Twitter like a selling tool, because that is not what it was created for. It is a social network meant for socializing, sharing information, and building traffic. But that doesn’t mean that you can’t make money with it, it just means that you have to change your approach. I will break it down into steps for you:

1. Build your credibility as an expert in your niche or field. If you have no credibility then you will just be wasting your time. Building your credibility is not hard, but it does take patience. You have to build relationships with your followers, share credible information and resources, and prove what you are saying to your followers is true. Keep in mind that everybody is a skeptic these days and it is your burden to turn them into believers.

2. Increase your targeted followers. If you thought that mass following tools were the way to go, then you are crippling yourself from the door. Your goal should be to gain targeted followers, which are people that are genuinely interested in your niche and what you have to say about it. It is much easier selling to someone who is interested in what you have to sale rather than someone who could care less, right?

3. Provide value in your tweets. People follow you because they find you valuable to their network, and you want to keep that reputation. So make sure you are not all about business, and you share free information that your followers can actually use. That way you don’t come off as somebody just trying to push a product.

4. Don’t try to sell to your followers, just drive that traffic! When you try to sell directly through posting links on Twitter it’s like trying to spray a cockroach with raid – they run for dear life! (Don’t ask me how I know that, lol) But it’s true, people will just pass your links by without clicking if they think you are trying to make money off of them. Instead just focus on driving your followers to your blog, website, or product page and then allow them to do the selling for you.

Ok, I just gave you 4 tips for selling on Twitter, and they should get you off to a good start. As your credibility builds you will have much better success with making money through Twitter. And if you want to try making your information products available through Twitter check out “Start Selling Your Digital Products Through Twitter.” If you guys need more detail on this subject just let me know and I will go into it a little further.

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6 Ways to Brand Your Twitter Profile

Latoya Hackett — Sun, 07 Mar 2010 02:16:14 +0000

Some people don’t realize it but branding your Twitter profile plays a big part in building your credibility as an expert on Twitter. If you don’t have a brand know one knows who you are, and the bad thing about that is nobody is going to remember you. And that’s no good for you.

Why brand your profile?

Just think about it – if all of the restaurants in your neighborhood looked the same (building, paint, and all) would you be able to tell which restaurant was which? Nope. And that goes for your Twitter profile as well. You have to stand out from the crowd if you are going to make your mark as an expert in your field. And that’s why you need to brand your Twitter profile.

Here are 6 Ways to Brand Your Twitter Profile:

User Name - your user name should be either your name or your business name. That way you will be recognized by people that know you or your business name outside of Twitter.
Bio – always make sure that you include a small bio about yourself or your business. This will give potential followers an idea of what type of information you bring to the table and if you would be valuable to your follower’s network. If you can come up with a sentence or two, you can simply list descriptive words that describe you or your business.
Url - make sure that you include a url to your webisite, blog, affiliate link, etc. And don’t just include it where it asks for your url, also include your url in your bio to help increase your page rank.
Background – It always helps if you brand your background with a wallpaper with your logo or your picture on it. It helps if you match up your Twitter background with your website background so that your profile will be easily recognized.
Avatar – your avatar should go along with your background whether it is a picture of yourself or your logo.
Tweets - there is a free application called TweetBrand that will allow you to brand your Tweets. You can have a link to your website on every tweet that you send.

Tips for Branding Your Profile:

Make sure your brand is consistent with it’s design and color because you want everything to match.
When you find a design that you are satisfied with stick with it so that your viewers/followers will get use to seeing it.
Use your brand on everything! You want it to be seen everywhere so get use to putting it on everything when marketing.

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Start Selling Your Digital Products Through Twitter

Latoya Hackett — Sun, 08 Nov 2009 03:35:46 +0000

I know that there are a lot of you out there that are trying to figure out how you can make money with Twitter, but you are having trouble coming up with ideas. Well the truth is, you are thinking too hard. You can do a lot of the same things that you can do across the Internet, right from Twitter just the way you go about doing it is a little different.

Now before I go into how you can start making money immediately with Twitter, I have to give you a fair warning. Twitter is not a marketplace, it is a social network. The point of Twitter is to build relationship, drive traffic, and grow you reach in order to enhance your business presence and make some conversions. So direct sales might not work if you have not put forth the effort in building your target market on Twitter.

Now let’s get down to business...

The first thing that you need to do is follow @twitpay on Twitter. This is the only way to receive your PIN so you cannot skip this step. Shortly after you follow @twitpay you will receive a DM that looks something like this:

STEP 1 -

That PIN number will be used in verifying your Twitter Account so that you can complete the setup process. Another thing that you need to be aware of is TwitPay is powered by PayPal so you will need to have a paypal account before you proceed. If you don’t already have one, you can Sign Up for a FREE PayPal Account.

STEP 2 –

Now you need to head over to TwitPay and verify your Twitter account. Then proceed to set up your Retweet to Buy. This is also free so you don’t have to worry about pulling any money out. Just make sure that you have linked the correct PayPal account to your TwitPay account.

Now you are ready to go. You can sell products in the form of MP3, WAV, PDF, and OGG. What you do is you upload your content, set your product information, and then promote your content. It’s just that simple! Now the one thing that you have to understand is TwitPay has to get their cut too. Yeah it sucks but that’s just the way it is. TwitPay’s cut is 15% of your product’s sales price.

This is one of the easiest ways to actually sell through Twitter. But if you don’t like this method you could always just set up a sales page for your products and share your link.

Looks like Twitter is Going Through Some Changes!

Latoya Hackett — Sun, 08 Nov 2009 00:36:04 +0000

First is was the Twitter Lists and then today when I logged into my Twitter account I was welcomed by the message above. So it looks like they are in the beta testing stage of changing how Retweets are sent and received. As Twitter explains in the image above, you are going to be able to see who is retweeting your tweets.

If you ask me, this is a good move on Twitter’s part because it can definitely aid in the productivity of those that are using Twitter for business. And for the other people that can see who is retweeting your tweets it can get them to look a little closer at what you are tweeting about, as well as allow them to jump on the bandwagon and retweet your information as well.

So I am excited about this little feature, and I think it will be beneficial to those that use it.

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PLR Content – Twitter Money Maker

Latoya Hackett — Sun, 01 Nov 2009 16:50:08 +0000

My mind is one that NEVER rests. I mean I am think of new money making ideas day and night. And it is not on purpose, but it has become like second nature to me. And truth is, I think of things that I know I will never used because I am already so tied up with all of the other things that I am doing right now. But anyways, here is a money making idea that I know that I won’t use…

As you may already know there are a lot of awesome things that you can do with PLR Content. But one thing that I have noticed is there is almost no PLR Content related to Twitter. I actually did about 2 weeks worth of research on this and I am surprised that Twitter PLR Content is not overflowing the Internet because it is a hot niche.

So here are some things that you can actually do with this idea…

You can write articles about how to use Twitter for Business, how to market products and services with Twitter, or simply some fundamentals of using Twitter. You could create business related Twitter articles and market to business owners and Internet Marketers and make a killing, because a lot of these professionals are trying to

You can create reviews of Twitter applications.

You can even create PLR Tweets if you want to. Now in giving this some thought this would be better used if you create tweets in various niches such as Internet Marketing, Consulting, Blogging, etc. and then sell maybe about 50-100 tweets per pack.

If I were you, I would buy a good domain name and decent hosting. I use Go Daddy to purchase my domains, and if you are on a budget you can get a .info for under $1 and for the hosting use SecureSignup. With SecureSignup you can pay as little as $2.99 per month without having to make an annual commitment.

If you need help with this just let me know!

Twitter – How the 140 Character Limit Actually Benefits You

Latoya Hackett — Mon, 26 Oct 2009 15:00:49 +0000

I know that some of you out there think that Twitter’s 140 character limit is a bummer, but it actually has it’s benefits. For starter’s it makes you a better writer because you have to sometimes use your brain power to figure out how you can say what you need to in the least amount of words.

And not only that but, shorter posts keep your ideas flowing more fluidly. Have you ever noticed how you can write one good blog post and run out of ideas, yet you can get on Twitter and your ideas are popping one after another? It’s because you are leaving all of the garbage out of your tweets and only providing the most important information that your followers need to know.
Now in terms of your followers this is a true benefit because it enables them to digest your tweets in small chunks which will keep them interested. Just think about when you eat a sandwich, you don’t just shove the whole thing in your mouth. You take your time and eat it bite by bite until your mission is accomplished. Information is digested the same way and the 140 character limit helps your followers to accomplish this.

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Twitter – The Importance of Putting Value in Your Tweets

Latoya Hackett — Mon, 26 Oct 2009 13:00:54 +0000

Normally, when using Twitter people will take a look at your tweets before determining whether or not they want to follow you. Why? Because in order for someone to follow you they want to make sure that you are adding some type of value to their network. Now you can actually look at this from either a personal or business viewpoint.

For personal use, if you are looking to meet new friends through Twitter then you are more than likely looking to meet people that share common interests with you. And the reason for this is because you can actually connect with people using that interest that you have in common. It works the same way if you use Twitter for business purposes.
Now if you are using Twitter for personal pleasure, then you can pretty much be you and tweet about the interests that you include in your bio. But if you use Twitter for business you want to make sure that your tweets are directly related to the type of business you have. So if you are a copywriter, then your tweets should have to do with something like tips for copywriting, or copywriting resources, etc.

This is a crucial necessity with Twitter because the more valuable your tweets are, the more targeted followers you will have.

Twitter – Wondering How to Keep Your Tweets Protected?

Twitter – Wondering How to Keep Your Tweets Protected?

Latoya Hackett — Sun, 25 Oct 2009 23:09:09 +0000

Keeping your tweets protected becomes a bigger issue if you use Twitter for business than if you use it for pleasure. But nonetheless, it can be done and here are a few things that I would suggest if you are looking to make your tweets more secure.

1. Visit TweetCC where you can obtain a free Creative Commons License for your tweets. Now there are different types of licenses that you can get so make sure you take a look at what is offered before making a decision.

2. Protect your tweets through your Twitter Account. Now in doing this you can control who is able to see your tweets and who is not, but keep in mind this may decrease the number of new followers you have because people will want to be able to see your tweets before following you. If the number of followers you have is not a pressing issue you can go to your Twitter settings and at the bottom their is a box that you need to check in order to protect your tweets.

Is this really necessary?

Now if you use Twitter for personal pleasure then this wouldn’t be very necessary. But if you are using Twitter for business it is a very good safety precaution to make. The thing about doing anything online, you can expect people to have enough respect for you not to steal the content you put online. There are some people out here that just don’t care and will steal other people’s work and take the credit for it.

This is just one of those situations where I would say that it is better to be safe than sorry. And although I offered you 2 options for protecting your tweets, I personally use option 2 – tweetcc. The reason for this is because I don’t like to risk losing follower just because I have to approve them to see my tweets first. But that’s just my opinion. Just do what works out best for you and be safe.

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Twitter – Why Are Your Followers Running for the Hills?

Latoya Hackett — Sun, 04 Oct 2009 01:16:31 +0000

I’m sure you have, at one time another, been devastated by the loss of Twitter followers. This is just something that happens in the Twitter community, so it is normal to lose a few here and there. But if you have 15-20 unfollows in a days time then there is a reason that your followers are running for the hills and we are about to find out what the problem is.

1. Are you keeping your followers attention? If you are boring your followers to death then they certainly won’t stick around. You have to make sure that your tweets have value, that you keep things fun with your personality, and provide information that your followers are interested in. Keep in mind that your followers looked at your bio before following you so make sure you are giving them whatever it was that attracted them to your bio.

2. Can your tweets be perceived as offensive? It is ok to laugh and joke with your followers, but you will want to keep things respectful and you don’t want to say anything that could possibly offend your followers. This is especially true if you use Twitter for business, you have to be careful with your tweets.

3. Have you really put forth the effort to communicate with your followers? You can not always expect to run to you and start a conversation. You have to get out there and mingle with your followers. It wouldn’t hurt to ask how a followers day is going, wish them good luck on a job, send get well wishes when their sick, etc. Your goal is to build relationships and what better way is there than to be social.

4. Have you shown an interest in what your followers do? With Twitter you meet people from all walks of life, various occupations, various hobbies, etc. In order to have people interested in what you do you have to show interest in what they do. And you never know, you may find that you have something in common.

5. Are you spamming your readers with nonsense? A lot of Twitter users that use it for the sole purpose of business fail to realize it is a social network not a market place. And while Twitter is a very goo place to gain new prospects and paying customers, the right way to use it is to drive traffic to your outside sources. There is nobody on Twitter that likes to get all of those ads one after another, and no one likes to feel like they are being sold.

6. Are your updates too personal? Ok, let me be honest there are just some things that you don’t need to tweet. Like going to the bathroom, who cares! People are interested in things like new foods you tried, tv shoes that you are watch (they might want to watch too), new movies that are out, your reviews on products, etc. Give them something that they can use without grossing them out.

7. Are you sending updates too fast? You want to make sure you are give your followers enough time to respond to your updates before sending another. It can really be annoying to genuinely be interested in someone’s update but they bounce from idea to idea so fast that you can’t respond. So make sure you are giving your followers time to respond.

8. Are you responding to your follower’s DM’s? It’s important that you are responding to your follower’s direct messages. If you are ignoring these DM’s then why should they stick around? I know that it can sometimes be hard to answer every DM especially when you have a lot of followers, but you can always let them know that you are getting to them as fast as you can so they won’t think you are trying to dodge them.

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